The event focused on economic relations between Azerbaijan and the Turkic states, as well as initiatives to expand exports.

The Export and Investment Promotion Agency - AZPROMO was represented at the Turan E-commerce and E-export Forum organised by the Azerbaijan Franchising Association.

Speaking at the event, Jamid Movsumov, Chairman of the Board of Directors of the Azerbaijan Franchising Association, noted that the products presented to the participants under the "Made in Turan" brand will include both food and non-food products, providing a range of goods and services in the future. He stressed that franchising is one of the most important tools for the development of e-commerce and e-export in the region where the Turkic states are located.

At the forum, a representative of AZPROMO spoke about economic relations between Azerbaijan and the Turkic states and provided information on the agency's activities, including the logistics support mechanism, which is expected to be approved. Representatives of the Small and Medium Business Development Agency (KOBİA), the Central Bank, the Foreign Trade Chamber of Kazakhstan, Kazakhstan's QazTrade OJSC and representatives of the private sector also spoke at the event.

During the forum, panel discussions were held on "The potential of regions in e-commerce and e-export" and "The role of start-ups in e-commerce and e-export."