On September 2 “Azerbaijan Wine House” in Urumchi, People’s Republic of China opened. It is the first Wine House of Azerbaijan opened in a foreign country.
Alongside with the officials from both countries, Azerbaijan wine producers and the representatives of Chinese companies dealing with wine sales attended the event.
“Azerbaijan Wine House” established with support of the Ministry of Economy, organization of Azerbaijan Export and Investment Promotion Foundation (AZPROMO) and Representative Office of Azerbaijan Trading House in China, in accordance with the order of the President of Azerbaijan Republic will conduct activity in the sphere of support of Azerbaijan products export, enhancement of export volume and geography, promotion of “Made in Azerbaijan” brand, as well as further introduction and sales organization of Azerbaijan wine and other alcoholic beverages in Chinese market and realize coordination in this field. At the permanent exhibition in Azerbaijan Wine House are presented various Azerbaijan wine sorts notable for their quality and special taste.
Deputy-governor of Heads Group on International relationships of Xinjiang-Uygur Autonomous Region of People’s Republic of China Mao Xuey, acting as the Head of AZPROMO Yusif Abdullayev, Azerbaijan Trading Representative in China Teymur Nadiroghlu, Vice-president of Chineese “YEMA International” company Chen Qan, Head of Azerbaijan Association of Wine Producers and Exporters Elchin Madatov and other emphasized that the Wine House started its activity in Urumchi will contribute to the enhancement of Azerbaijan-Chinese economic-trading relationships, as well as increase the export of Azerbaijan products.
Within the event an “Understanding Memorandum” was signned between AZPROMO and Chinese “YEMA International” company. Besides, the press conference dedicated to Azerbaijan wines, the presentation and video clip on wine production held, as well as wine-tasting of Azerbaijan wines organized for Chinese companies dealing with wine sale.
It should be noted out that for the purpose of “Made in Azerbaijan” brand promotion, stimulation of export and production, as well as the introduction and sale organization of Azerbaijan products in foreign markets, the opening of new trading and wine houses abroad is planned.